Booking.com takes up to 20% of every reservation. Your own site takes nothing.
B&Bs, guesthouses, holiday cottages, self-catering properties: you've built something guests love. But every booking that comes through an OTA is a booking where a significant share of your revenue goes to a platform instead of your business.
You're filling someone else's pockets every time a guest books.
A couple searches for a weekend away in your area. They land on Booking.com. Your property appears (because you've paid to be listed, and because Booking's SEO budget dwarfs yours). They book. Booking.com collects their commission. You never get their email address for direct contact. They return next year and book through Booking.com again. This cycle compounds. The platform gets stronger: more listings, better SEO, more reviews, while you remain dependent on it. Breaking the cycle requires one thing: a website that ranks, converts, and makes it genuinely easier for guests to book direct than through an OTA.
A guest who books direct gives you their contact details, their preferences, and their full reservation value. A guest who books through Booking.com gives you a truncated email, restricted communications, and a bill for 15–20% of the stay.
What we build for you
A property website built to do one thing exceptionally well: convert browsers into direct bookings. Photography-led design that sells the stay emotionally before the guest looks at the price. Real-time availability calendar and secure payment: direct booking in under five minutes. Optional extras upsold at booking: breakfast, local experiences, airport transfers. Guest email collection so you can market directly next time. SEO targeting your area's tourism queries so you capture guests before they reach the OTA. Reviews pulled from Google and displayed prominently: the social proof that makes a first-time booker confident.
Included in every project
Direct booking engine
Availability calendar, rate display, secure payment processing. Guests book from your site in under five minutes: no OTA intermediary, no commission payable.
Immersive photography layout
Full-screen images, room-by-room galleries, exterior and surrounding area shots. The visual storytelling that sells the stay before the guest reads a single word of copy.
Extras and experiences at booking
Breakfast add-on, local wine hamper, guided walk, late checkout: optional extras selected during booking increase your revenue per reservation without additional effort.
Guest data ownership
Every direct booker's email and preferences are yours. Build a database. Send pre-arrival information. Run a returning guest offer. No OTA restricting your access to your own guests.
Tourism SEO for your area
B&B [region], self-catering cottage [area] sleeps 4, guesthouse [town] dog friendly: the searches people run before they go to Booking.com, captured before they get there.
OTA compatibility
Your direct site complements Booking.com and Airbnb; it doesn't require you to abandon them. Channel sync available to prevent double-bookings while you grow your direct share.
Delivery timeline
4 to 6 weeks
First call
30 min, free
Response time
Within 24 hours
What your clients type into Google
These are the real searches your future clients run every day. A well-built site puts you in front of these queries. A poorly built one makes you invisible.
From first call to a site that earns its keep
Six steps. Each one brings your site closer to a single goal: turning visitors into clients with less friction and more trust.
1. Understand your business before touching a pixel
Goal: figure out what your site actually needs to do.
We dig into your world: your clients, your competitors, your constraints, and the concrete outcomes you need from this project. No superficial brief — a real working session.
2. Scope it tight so nothing drifts
Goal: a clear path with no gray areas.
Scope, priorities, page architecture, technical choices — everything is defined, agreed, and locked before production starts. You walk away with a roadmap you can hold us to.
3. Design every page with intent
Goal: turn strategy into interface.
Wireframes, mockups, visual hierarchy, user flow: every design decision has a reason. Nothing is decorative — everything serves clarity and conversion.
4. Build it like it matters
Goal: ship clean, fast, maintainable code.
Clean code, optimized performance, flawless responsive, SEO baked in from line one. What we build is made to last — and to evolve.
5. Test like a visitor, not like a developer
Goal: catch every friction before launch.
Every flow tested on real devices, real connections, real scenarios. Fixes happen before launch day — not after the first lost lead.
6. Launch, train, and stay available
Goal: a smooth launch and real autonomy.
The site goes live, you learn to manage it, and we stay available for the first weeks of operation. The project doesn't end at deployment.
Reclaim the commission you've been paying Booking.com on every stay
The first call is a 30-minute working session. We look at your situation, your goals, and whether we're the right studio for the job. If we're not, we'll tell you in the call. Straight answers only.
Response within 24h · First call free · Zero-commitment