'Plumber near me': if you're not in the top three results, you don't exist.
Service businesses, retailers, independent professionals: your customers aren't searching nationally. They're searching within five miles of where they are right now. Local SEO is about winning those searches before a competitor does.
Your Google Business Profile exists. It's not working.
Most local businesses have a Google Business Profile. Few have optimized one. The local algorithm isn't a mystery. It's a weighted combination of relevance, distance and prominence, and Google is transparent about it. What it doesn't tell you is that the businesses ranking above you in the Map Pack have systematically addressed all three signals while you've left yours at default. They've chosen the right primary and secondary categories. They've built NAP consistency across every directory and citation source. They respond to reviews within 24 hours using keywords that matter. They post weekly. Their website has LocalBusiness schema, location-specific landing pages, and internal links that reinforce their geographic authority. None of this is secret. All of it takes time and method, which is what most local businesses don't have.
The Google Map Pack captures 44% of clicks on local searches. The organic listings below it share the rest. If your business isn't in those three boxes, the vast majority of high-intent local searches never reach you.
What we build for you
A two-track local SEO strategy that works simultaneously on your Google Business Profile and your website. Profile track: full audit and optimization of every GBP field, primary and secondary category selection, Q&A population, photo strategy, review response framework, and a regular posting cadence. Website track: LocalBusiness schema implementation, location-specific landing pages for each service area you want to rank in, NAP consistency audit and correction across all major directories, and internal linking structure that signals your geographic authority to Google. Both tracks are measured monthly: Map Pack position, profile views, calls from profile, direction requests, and organic ranking for local intent queries.
Included in every project
Google Business Profile overhaul
Every field audited and rewritten: categories, service areas, business description, attributes, services and products. The profile becomes a conversion asset, not just a listing.
NAP consistency audit
Your name, address and phone number checked across every major citation source: Yelp, Yell, Bing Places, Apple Maps, TripAdvisor if relevant. Inconsistencies corrected systematically.
Review strategy and response framework
A sustainable system for generating a consistent stream of genuine reviews, plus response templates that incorporate relevant local and service keywords without sounding robotic.
Location landing pages
Dedicated pages for each service area you want to rank in: not duplicated content with the city name swapped, but genuinely useful pages that answer what a local buyer needs to know.
LocalBusiness schema implementation
The structured data markup that tells Google precisely who you are, where you are, what you offer and when you're open. Implemented correctly with all required and recommended properties.
Monthly Map Pack tracking
Your position in the Map Pack tracked at multiple points within your service radius, because local rankings vary by a few hundred metres, and you need to see the full picture.
Delivery timeline
First Map Pack movement typically within 6 to 10 weeks
First call
30 min, free
Response time
Within 24 hours
What your clients type into Google
These are the real searches your future clients run every day. A well-built site puts you in front of these queries. A poorly built one makes you invisible.
From first call to a site that earns its keep
Six steps. Each one brings your site closer to a single goal: turning visitors into clients with less friction and more trust.
1. Understand your business before touching a pixel
Goal: figure out what your site actually needs to do.
We dig into your world: your clients, your competitors, your constraints, and the concrete outcomes you need from this project. No superficial brief — a real working session.
2. Scope it tight so nothing drifts
Goal: a clear path with no gray areas.
Scope, priorities, page architecture, technical choices — everything is defined, agreed, and locked before production starts. You walk away with a roadmap you can hold us to.
3. Design every page with intent
Goal: turn strategy into interface.
Wireframes, mockups, visual hierarchy, user flow: every design decision has a reason. Nothing is decorative — everything serves clarity and conversion.
4. Build it like it matters
Goal: ship clean, fast, maintainable code.
Clean code, optimized performance, flawless responsive, SEO baked in from line one. What we build is made to last — and to evolve.
5. Test like a visitor, not like a developer
Goal: catch every friction before launch.
Every flow tested on real devices, real connections, real scenarios. Fixes happen before launch day — not after the first lost lead.
6. Launch, train, and stay available
Goal: a smooth launch and real autonomy.
The site goes live, you learn to manage it, and we stay available for the first weeks of operation. The project doesn't end at deployment.
Appear before your competitors on the searches happening in your postcode right now
The first call is a 30-minute working session. We look at your situation, your goals, and whether we're the right studio for the job. If we're not, we'll tell you in the call. Straight answers only.
Response within 24h · First call free · Zero-commitment